The Early Days of Trademark Registration

By Francesca Lungarotti A trademark is a sign used in trade to distinguish goods and services. It is an intellectual property that tells us the source of products, connecting them to the companies from which they come. They are usually comprised of words, logos, or other designs. In 1840, the first trademark lawsuits arose in […]

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A Picture is Worth a Thousand Words

By Francesca Lungarotti When an image manages to express and convey a completely direct concept, we are faced with a significant photograph, an image with an expressed message and immediate communication beyond any personal interpretation. Images that are not only beautiful or pleasant, but which immediately send us a clear and generally universal and internationally […]

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